About Me
I am a creative, artist, unique problem solver, and passionate people pleaser. I love working with various clients designing software and mobile applications, overseeing brand identity, web development, and project management.
I am currently working in the role of a user interface designer for Tri-Core Technologies located in Baton Rouge. I work with various clients designing software and mobile applications, overseeing brand identity, web development, and project management.
I began my career at North Carolina State University as a graphic designer from 2007-2012 and was then promoted to the Art Director of Brand Strategy in 2013.
In 2016, I moved to Baton Rouge with my family to pursue the role of graphic design manager with LSU Athletics, focusing my role on the creative and visual direction for digital, social, print, and web for all 16 sports. My first large project was the UI redesign of LSUsport.net, the homepage for LSU Athletics. I oversaw the recruitment and training of the student staff and helped to direct the project management of all design projects.
I have a vast variety of experience with nearly 15 years in marketing, advertising, web, and creative content/design. My work has spanned multiple industries including sports, education, and business. I have won several American Advertising Awards (ADDY Awards) with both creative teams at NC State and LSU.
I earned a Bachelor of Arts and science in Graphic Design from Mississippi State University in December of 2005. I also earned a Master of Education in Instructional Technology from Mississippi State University in May of 2007. The Ocean Springs, Ms., transplant and his wife Amy have two children, Addie and Hayden.
My Resume
Summary
Patrick Odom
Creative design professional with a vast variety of experience in education and agency environments. Versatile team player skilled in the development of innovative design solutions. Proven track record of managing multiple assignments concurrently from concept to completion, ensuring all materials meet or exceed project objectives and deadlines while accurately conveying corporate voice, culture and brand standards.
Specialties: Nearly 20 years in marketing/advertising, branding, web, user interfaces, email blasts, B2B, B2C, signage, and creative content/ design. My work spans multiple industries including sports, education/e-learning, and business.
Education
Master of Science, Instructional Technology
2005 - 2007
Mississippi State University, Starkville, MS
Bachelor of Fine Arts, Graphic Design
2000 - 2005
Mississippi State University, Starkville, MS
Professional Experience
Creative Director/User Interface Designer/Technology Consultant
2020 - Present
Tri-Core Technologies LLC, Baton Rouge, LA
- Serve as the UI Subject Matter Expert and project manager for front-end development of websites and mobile application for clients.
- Define interaction models, develop prototypes, conduct user testing, and establish UX/UI brand standards to deliver a unified user experience across desktop and mobile.
- Coordinate with a team of software developers to build quality web applications with cross-browser compatibility.
- Attend meetings with UI development teams, project managers, and customers to ensure alignment with project specifications.
Athletics Creative Services Manager
2016 - 2021
Louisiana State University, Baton Rouge, LA
- Developed numerous marketing programs (logos, brochures,infographics, presentations, and advertisements).
- Focused on the creative and visual direction for digital, social, print, and web for all 16 sports. My first large project was the UI/UX redesign of LSUsport.net, the homepage for LSU Athletics. Designed the layout/interface and worked with several developers to see the final design through to completion.
- Oversaw the recruitment and training of full-time/intern staff and helped to direct the project management of all projects.
Creative Director/Markeing Director/Assistant Manager (Pro-Bono)
2013 - 2015
White Rabbit Brewing Company, Angier, NC
- Developed the visual language of the brand, designed and implemented the development of the website, and managed all digital and email marketing.
- Worked on several marketing components for the brewery including a custom tap handle, environmental design (look and feel), and a bottling (22oz bombers) and canning product line.
Senior Media Specialist/Art Director (Brand & Communications)
2007 - 2016
North Carolina State University, Raleigh, NC
- Managed brand strategy, distance education student recruitment, and internal marketing and visual communications for the promotion of DELTA products and services.
- Responsible for the design and development of a broad range of graphic and visual solutions in support of course development, instructional innovation, eLearning (online courses) and campus initiatives impacting student recruitment and partnership development.
- Web design, graphics, user interfaces, and marketing were a large developmental area of providing courses online through a custom Moodle experience. We helped traditional on-campus teacher's move to an online system where classes could be taught remotely.
Top Interests
Business
With 15+ years of being in the business, education, and sports industry, I've learned A LOT. I have learned wins, failures, and lessons to help me with my next role.
Technology
From desktops, to the gadget you're reading this on right now, I have learned what works, what doesnt, and how to adjust for each.
Sports
They are apart of my everday life. I grew up playing sports and now help coach both of my children.
Parenting
My wife Amy and I learn new things almost everyday about raising two little humans.
Construction
I love to build things. Wether with lumber, metal, or even digital, I am surprised at how many skills I have learned throughout my upbringing.
Education
Learning is so important. I strive to learn new things daily, as well as, help others learn throughout the process.
My Portfolio
New work in in progress!
Please check out some of my work here: Behance
Contact Me
Social Profiles
Email Me
pjodom1@gmail.com
Call Me
(225) 335-8623