Experience

From creative direction
to program leadership.

A path that moved from brand and sports systems into product interfaces and now statewide program direction — always with design thinking at the center.

Program Director
Louisiana Fortify Homes Program · Louisiana Department of Insurance · Present
  • Lead the statewide program that provides grants of up to $10,000 for homeowners to upgrade roofs to IBHS FORTIFIED standards
  • Oversee program operations, stakeholder coordination, and the systems that support grant administration and homeowner experience
  • Connect design and process thinking to a public program that strengthens homes against hurricane-force winds
Creative Director / UI Designer / Technology Consultant
Tri-Core Technologies LLC · Baton Rouge · 2020 – 2024
  • UI Subject Matter Expert for front-end development of websites and mobile applications
  • Defined interaction models, prototypes, user testing, and UX/UI standards for complex custom systems
  • Partnered with developers to deliver production-ready interfaces for licensing, regulatory, and citizen-facing programs
Athletics Creative Services Manager
Louisiana State University · Baton Rouge · 2016 – 2021
  • Creative and visual direction for digital, social, print, and web across all 16 LSU sports
  • Led the UI/UX redesign of LSUsports.net from concept through developer collaboration and launch
  • Recruited, trained, and directed full-time and student staff while managing high-volume project pipelines
Senior Media Specialist / Art Director, Brand & Communications
North Carolina State University · Raleigh · 2007 – 2016
  • Managed brand strategy, distance-education recruitment, and visual communications for DELTA
  • Designed interfaces and materials that supported the move of traditional courses into online learning environments
  • Promoted from Media Specialist to Art Director of Brand Strategy
Creative / Marketing Director (Pro-Bono)
White Rabbit Brewing Company · Angier, NC · 2013 – 2015
  • Built the complete visual language of the brand and designed/implemented the website
  • Created environmental design, packaging, and marketing for the product line
Education

Academic background

Master of Science, Instructional Technology

Mississippi State University · 2005 – 2007

Bachelor of Fine Arts, Graphic Design

Mississippi State University · 2000 – 2005